Person with a bicycle in a pool area with 'Midnight in Maui' text overlay.Two people sitting by a pool with 'Midnight in Maui' text overlay.
Person with a bicycle in a pool area with 'Midnight in Maui' text overlay. Two people sitting by a pool with 'Midnight in Maui' text overlay.
Colorful mask display with text 'You Must Be Dead Trippin'' and 'Shop Now' button.Person on a motorcycle with colorful graphics and text in the background
Colorful mask display with text 'You Must Be Dead Trippin'' and 'Shop Now' button. Person on a motorcycle with colorful graphics and text in the background
Man riding a bike with text overlay about Spring 2026 and a call to action to shop now.Man riding a bicycle with text promoting Spring 2026 products and a call to action to shop now.
Man riding a bike with text overlay about Spring 2026 and a call to action to shop now. Man riding a bicycle with text promoting Spring 2026 products and a call to action to shop now.

AS SEEN ON |

BUILD YOUR SPRING KIT

SET THE VIBE AT THE NEXT GROUP RIDE
Glove with colorful floral and bird design on a white background
Gloves - Midnight in Maui
$29.00
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Floral patterned shirt on a white background
Cropped FlexGRID Button Up - Midnight in Maui
$49.00
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Pair of dark blue socks with colorful pattern and light blue accents on a white background
Socks - Sprinkle Tops
$14.00
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Blue denim shorts on a white background
5.5" Stretch Jorts - Medium Wash
$59.00 $49.00
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A pair of black socks with a visible white logo on the side.
Socks - Black Logo
$14.00
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Black and brown glove with a logo on a white background
Pro-Formance Gloves - Stonewash Ember
$34.00
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Brown pants on a white background
Trail Rambler Pant - Saddle Brown
$79.00
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long sleeve mountain bike jersey with a black and tan tie dye design and 'HANDUP' logo
Long Sleeve VenTop Jersey - Stonewash Ember
$49.00
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black canvas work shorts
WorkHorse Stretch Canvas Short - Pure Black
$54.00
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Camouflage-patterned t-shirt with brand logo on a white background
ActiviTEE - Faded Timber Camo
$36.00
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Black socks with white designs on a white background
Socks - Death Pedal
$14.00
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Camouflage hunting glove with black accents on a white background
Gloves - Faded Timber Camo
$29.00
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A pair of black mountain bike shorts with a stretch waistband and multiple zip-pockets.
Trail Rambler Short - Cool Black
$69.00
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Black socks with colorful geometric patterns and yellow toes and cuffs on a white background
Socks - Roller Link
$14.00
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Colorful patterned glove on a white background
Gloves - Roller Link
$29.00
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button up shirt with a pink, yellow and blue geometric pattern on a white background
FlexGRID Button Up - Roller Link
$49.00
View Product

GRIP THAT DOESN'T QUIT

Shop All Gloves
New
Black gloves with colorful text and 'Full Touch' branding on a white background Colorful gloves with mushroom and skull design on a white background Colorful glove with mushroom design on a white background
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Most Days
Dead Trippin' $29.00
New
Black glove with orange text 'SEND IT' on a white background Pair of camouflage gloves with black accents on a white background Camouflage hunting glove with black accents on a white background
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Most Days
Timber Camo $29.00
New
Black gloves with 'GO NUTS' text on a white background Gloves - Floating Donuts Glove with colorful donut pattern on a white background
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Most Days
Floating Donuts $29.00
Gloves - Pure Black Gloves - Pure Black A single black glove against a white background, designed for adult hands with a visible brand logo on the thumb.
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Most Days
Pure Black $29.00
New
Black gloves with pink 'Party Time' text on a white background, featuring Full Touch touchscreen technology branding. Pair of gloves with floral pattern on a white background Glove with colorful floral and bird design on a white background
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Most Days
Midnight in Maui $29.00
Gloves - Original 'MERICAS Gloves - Original 'MERICAS A pair of 'MERICAS gloves with an American flag pattern.
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Most Days
Original 'MERICAS $29.00
New
Black gloves with 'RAWRR' text and touchscreen technology label on a white background Pair of black gloves with colorful dinosaur and UFO patterns on a white background Black glove with colorful alien and UFO designs on a white background
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Most Days
UFO Dinos $29.00
Gloves - Prizm - Black / White Gloves - Prizm - Black / White A single black and white geometric patterned glove designed for off road riding.
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Most Days
Prizm - Black / White $29.00
Gloves - Pabst Checkered Stripe Pair of dark blue gloves with Pabst Blue Ribbon logo Blue glove with Pabst Blue Ribbon branding
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Most Days
Pabst Checkered Stripe $29.00
New
Black gloves with 'PARTY TIME' text on a white background, featuring Full Touch touchscreen technology. Pair of colorful gloves with black accents on a white background Colorful patterned glove on a white background
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Most Days
Roller Link $29.00
New
Black gloves with green text 'Surf the Earth' on a white background Pair of black and green gloves with 'Handup' branding on a white background Black and green glove with 'Handup' branding on a white background
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Most Days
Acid Forest $29.00
New
Black gloves with 'Rocky Top' branding on a white background Pair of black and gray gloves with a brand logo on a white background Black and gray glove with a star logo on a white background
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Most Days
Rocky Top Grey $29.00

CROP TILL YOU DROP

New
button up shirt with a pink, yellow and blue geometric pattern on a white background Person wearing a colorful patterned shirt with a plain background button up shirt with a pink, yellow and blue geometric pattern on a white background
Quick view
Cropped FlexGRID Button Up
Cropped Roller Link $49.00
New
Floral patterned shirt on a white background Person wearing a colorful floral patterned shirt against a plain background Floral patterned shirt on a white background
Quick view
Cropped FlexGRID Button Up
Cropped Midnight in Maui $49.00
New
Black tie-dye t-shirt on a white background Person wearing a black tie-dye t-shirt with 'Handup' branding on a plain background Black tie-dye t-shirt with a brand logo on a white background
Quick view
Cropped ActiviTEE
Stonewash Ember $36.00
New
Black t-shirt with a logo on a white background Person wearing a black t-shirt with yellow text on a plain background Black t-shirt with gold graphic and text on a white background
Quick view
Cropped ActiviTEE
Cropped Screamin' Eagle $36.00
New
Orange t-shirt on a white background Person wearing a brown t-shirt with a graphic design and text on a plain background Orange t-shirt with graphic design and text on a white background
Quick view
Cropped ActiviTEE
Save a Cowboy $36.00
New
Green and black tie-dye tank top on a white background Person wearing a green tie-dye sleeveless shirt against a gray background Green and black tie-dye tank top on a white background
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Cropped ActiviTANK
Acid Forest $36.00
New
Black tank top on a white background Cropped ActiviTANK - Pure Black Black tank top with white logo on a white background
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Cropped ActiviTANK
Pure Black $36.00
Cropped FlexGRID Button Up - GPUNO Green Floral Person wearing a patterned shirt with nature-themed design on a plain background A cropped, button-up shirt with a green floral pattern on a dark background, designed for girls.
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Cropped FlexGRID Button Up
Cropped GPUNO Floral $49.00
Floral patterned shirt on a white background Floral patterned shirt on a white background Hawaiian shirt with tropical floral pattern on a white background
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Cropped FlexGRID Button Up
Cropped Paradise Pedal $49.00
Cropped ActiviTEE - GPUNO Cropped ActiviTEE - GPUNO Beige t-shirt with graphic design and text on a white background
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Cropped ActiviTEE
Cropped GPUNO $36.00
Green t-shirt with a logo on a white background Person wearing a green t-shirt with a logo on a plain background Green t-shirt with white graphic and text on a white background
Quick view
Cropped ActiviTEE
Cropped Shuttle Me Sage Green $36.00

the ActiviTEE

With 4-way stretch, moisture wicking fabric, and 50+ UPF sun protection, this tee is ready to perform while looking...let's just say it.
Plain old cool.

Shop
Man riding a mountain bike through a forest with another cyclist in the background. Man riding a mountain bike through a forest with another cyclist in the background.

THIS SEASON'S HEAVY HITTERS

Shop Best Sellers
New
White and blue cap with colorful text and branding on a white background White cap with a black logo on the back against a white background White cap with colorful text and logo on a white background
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Pinch Front Rope Hat
Fast Car $24.00
New
Floral patterned shirt on a white background Person wearing a colorful floral patterned shirt on a plain background Floral patterned shirt on a white background
Quick view
FlexGRID Button Up
Midnight in Maui $49.00
New
Cropped Sweater - MMXIV Black Cropped Sweater - MMXIV Black Cropped Sweater - MMXIV Black
Quick view
Cropped Sweater
MMXIV Black $59.00
New
Gloves with 'GIDDY UP' text on the palms Gloves with a western desert theme design and 'HANDUP' branding Gloves with a western desert theme design and 'HANDUP' branding
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Sundura
Western Ways $30.00
New
Orange t-shirt on a white background Person wearing a brown t-shirt with a graphic design and text on a plain background Orange t-shirt with graphic design and text on a white background
Quick view
Cropped ActiviTEE
Save a Cowboy $36.00
New
Black hoodie with 'HANDUP' text on a white background Person wearing a black hoodie with a graphic design on the back against a plain background Black hoodie with a graphic design on the back against a white background
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Hoodie
Dead Shred $59.00
New
Sock with brown, beige, and green pattern on a white background Pair of brown and green patterned socks on a white background
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Tech Socks
Olive Ridge Rider $14.00
New
Product with colorful donut pattern on a dark background, featuring the brand 'Handup'.
Quick view
Fender
Floating Donuts $26.00
New
button up shirt with a dark green floral pattern on a white background FlexGRID Button Up - Trail Shade button up shirt with a dark green floral pattern on a white background
Quick view
FlexGRID Button Up
Trail Shade $49.00
Sale
A.T. Plus Pants - Golden Tan Person wearing tan tech pants Tan brown tech pants
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A.T. Plus Pant
Golden Tan $64.00 $44.00
New
Black gloves with touchscreen technology on a white background Pair of black gloves with a brand logo on a white background Black glove with brand logo on a white background
Quick view
Most Days
Dark Olive $29.00
New
Black t-shirt with yellow text on a white background Person wearing a black t-shirt with a logo on a gray background Black t-shirt with yellow graphic and text on a white background
Quick view
ActiviTEE
Screamin' Eagle $36.00

Super Stretch Jeans

Wildly comfortable, durable denim with 4-way stretch that moves with you on and off the bike.

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YEAH, IT'S TIME FOR A PARTY SHIRT

Shop Athletic Button Up | The Original Party Ride Shirt
New
button up shirt with a pink, yellow and blue geometric pattern on a white background Person wearing a colorful patterned shirt with a plain background button up shirt with a pink, yellow and blue geometric pattern on a white background
Quick view
FlexGRID Button Up
Roller Link $49.00
New
button up shirt with a pink, yellow and blue geometric pattern on a white background Person wearing a colorful patterned shirt with a plain background button up shirt with a pink, yellow and blue geometric pattern on a white background
Quick view
Cropped FlexGRID Button Up
Cropped Roller Link $49.00
New
Floral patterned shirt on a white background Person wearing a colorful floral patterned shirt on a plain background Floral patterned shirt on a white background
Quick view
FlexGRID Button Up
Midnight in Maui $49.00
New
Floral patterned shirt on a white background Person wearing a colorful floral patterned shirt against a plain background Floral patterned shirt on a white background
Quick view
Cropped FlexGRID Button Up
Cropped Midnight in Maui $49.00
New
button up shirt with a dinosaur and UFO pattern on dark blue fabric with a white background Person wearing a navy blue short-sleeve shirt with a pattern on a plain background button up shirt with a dinosaur and UFO pattern on dark blue fabric with a white background
Quick view
FlexGRID Button Up
UFO Dinos $49.00
New
Colorful patterned shirt on a white background Person wearing a colorful mushroom pattern shirt against a plain background Colorful patterned shirt on a white background
Quick view
FlexGRID Button Up
Dead Trippin' $49.00
New
button up shirt with a dark green floral pattern on a white background FlexGRID Button Up - Trail Shade button up shirt with a dark green floral pattern on a white background
Quick view
FlexGRID Button Up
Trail Shade $49.00
New
Short-sleeve shirt with nature-themed pattern on a white background Person wearing a patterned shirt with a neutral background Short-sleeve shirt with nature-themed pattern on a white background
Quick view
FlexGRID Button Up
Western Ways $49.00
New
Short-sleeve shirt with a leaf pattern on a white background Person wearing a patterned shirt with orange designs on a plain background Short-sleeve shirt with orange leaf pattern on a white background
Quick view
FlexGRID Button Up
Canopy Flow $49.00
New
button up shirt with a dinosaur and UFO pattern on dark blue fabric with a white background button up shirt with a dinosaur and UFO pattern on dark blue fabric with a white background
Quick view
Youth FlexGRID Button Up
UFO Dinos $39.00
New
button up shirt with a pink, yellow and blue geometric pattern on a white background button up shirt with a pink, yellow and blue geometric pattern on a white background
Quick view
Youth FlexGRID Button Up
Roller Link $39.00
FlexGRID Button Up - Paradise Pedal FlexGRID Button Up - Paradise Pedal A button-up shirt with a floral print featuring orange flowers and green leaves on a dark background.
Quick view
FlexGRID Button Up
Paradise Pedal $49.00

Waterproof HydroSend Shells

Fully waterproof including bonded seams, side vents, and four large zip pockets to keep your phone (or snacks) dry. Perfect for tackling any wet conditions from the trail to town. 

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GEAR FOR EVERY OCCASION

Shop ActiviTEEs
Ventop jersey with green and gray design on a green background
Shop VenTop Jerseys
Brown shorts with 'Trail Rambler Shorts' text on a brown background
Shop Shorts
Camouflage-patterned sock on a green background with 'FOOTDOWN SOCKS' branding.
Shop Socks
Navy pants with 'Trail Rambler Pants' text on a blue background
Shop Trail Rambler Pants
Camouflage long-sleeve shirt with 'HANDUP' text on a brown background
Shop ActiviTEEs
Floral patterned button-up shirt with 'Button Up with Flex Grip' text on a blue background
Shop Button Ups
Plaid shacket with text on a brown background
Shop Flannel Jackets
Yellow and brown raincoat with 'Hydrosend Shell' text on a yellow background
Shop Outerwear
Plaid flannel shirt with 'Flextop Flannel' branding on a beige background
Shop FlexTop Flannels
Black jeans with 'STRETCH JEANS' text on a dark gray background
Shop Jeans
Gray denim shorts on a light blue background with 'Jorts' branding.
Shop Jorts

Since 2014

THE ORIGINAL NOT BORING CYCLING GLOVE.

No seriously... Before us there was boring gear. Now you can be your true self from head to toe, on all of your adventures! Watch the video below:
Person riding a mountain bike on a dirt trail with text overlay

FAST, FUN, & 'FFORDABLE.

HANDUP gear has always landed somewhere between fast and fun without breaking the bank!

a man on a bike drinks beer from a solo cup

HANDUP (NOUN);

Pronounced han - dup

: A food or drink item passed to someone during a competitive event

Example: When I made my third lap, I took a water handup because my bottle was empty.

Preferred Example: When I made my third lap, I took a beer handup because I like to have a good time.

News from the H.U.B.

(The HandUp Blog...Get it?)

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